CASACALMA
NAMING + VISUAL IDENTITY + BROCHURE + WEB + STORYBOARD + SIGNAGE + MERCHANDISING
Inspired by Villa Allende’s rich history and its natural surroundings, CASACALMA embodies the concept of “A Place for Better Living.” It allows residents to rediscover the essence of a high-quality life amidst the pure air and tranquility of nature.
This identity combines a natural embrace with urban sophistication, using typography and graphic elements to convey the tangible and warm spirit of noble materials. It invites a slower, stress-free lifestyle, focusing on rest, communication, gratitude, serenity, home, and personal relationships – all within a refined yet inviting design environment.
Client: Cobitat
WWW: CASACALMA
IG: @cobitat
team
Gonzalo Diaz Malbrán
Diseñador Industrial